Announcing...Our New Packaging!
By: Bella Sparhawk at Blake's Seed Based
We are so excited to launch our new and improved packaging! We’ve spent the last 18 months gathering input and talking intimately to consumers and retailers on what makes our brand stand out. We put all of that feedback into the new design and couldn’t be more proud of the result. We worked with Interact Boulder for the revamp.
The biggest changes were:
•adding a window so you can SEE the product
•leading with “SEEDS + FRUIT” to give an understanding of what makes our bar different
•using the verbiage “Allergy Friendly” instead of “Top 8 Allergy Free”
•including photographs of the ingredients
•color blocking to catch attention and indicate flavor
The new packaging will be ready to ship in April!